ATA Announces the Addition of New Board Members

ATA Expands Payer Perspective of its Board of Directors

Arlington, VA – The American Telemedicine Association (ATA) announced recently that it has appointed Elizabeth Bierbower, Segment President at Humana Inc., and Robin Glasco, a healthcare innovator with over two decades of health insurance industry experience. With the addition of the new appointments, the ATA Board of Directors expands to sixteen members.

“Following an extensive search for qualified candidates, we are pleased to welcome Elizabeth and Robin to our board and look forward to the contributions they will make,” said Andrew Watson, President of the ATA. “They join the ATA at an exciting time as we continue to drive our mission of changing the way people think about telehealth and virtual care with a new approach, brand identity and outlook on the industry.”

Elizabeth Bierbower has been Segment President at Humana Inc. since  2012 and has held a number of positions within the organization. During her career at Humana, Bierbower led  Humana’s employer, specialty and Military businesses,and product innovation efforts.  Currently, Bierbower is leading an internal, experience-based initiative for the company.

Robin Glasco is a healthcare innovator with more than 20 years of experience in health care strategy and development. Most recently, Glasco served as Chief Innovation Officer at Blue Cross and Blue Shield of Massachusetts. She has deep expertise in operational performance, analytics, market strategy, and business process improvement, having served in several leadership roles across various functions in her 17 years with Kaiser Permanente.

“Now more than ever we are eager to build deeper relationships with our members. And, as we do that, we’re also expanding the definition of who we are as an association, becoming more inclusive as new capabilities arise that can help consumers and providers alike, said Ann Mond Johnson, CEO of ATA. “The addition of Beth and Robin to our board complements these strategic efforts, and we are confident that with their skills and rich experiences in the carrier world, they will provide valuable insight. We look forward to their contributions and are excited they chose the ATA.”



About the American Telemedicine Association (ATA)
As the only organization completely focused on telehealth, the ATA is working to change the way the world thinks about telemedicine and virtual care. We are committed to ensuring that everyone has access to safe, affordable, and effective care when and where they need it, and that providers are able to do more good for more people. We represent a broad and inclusive member network of technology solution providers, healthcare delivery systems, and payers, as well as partner organizations and alliances. Together, we are working to enhance the visibility of telehealth, promote responsible policy, and provide education and resources to help integrate virtual care into emerging value-based delivery models. To learn more about the ATA, visit

Amy Gaddis